Here are a few tips to running successful fundraising programs:
Set a Goal
What is your fundraising goal?
What amount do you need to accomplish this goal?
Calculate your average profit to earn per pouch.
Set the Fair Share
Based on the total amount of money you need, set a per-person Fair Share goal. Each person selling needs to sell their Fair Share to support the group.
A reasonable goal for pouches is 25 pouches per person.
Multiply the average profit per pouch X 25 to get the approximate profit earned per seller.
To get to an estimated total profit, estimate how many members of your group will actually sell - and multiply that number X the above approx. profit earned per seller.
Manage the Sale
Establish a two-week time frame for the sale.
Set a mid-point check-in date.
Remind sellers each day why they are selling and to sell their Fair Share
Start: November 1st
End: November 15th
Mid-Point Check-In: November 8th
Turn in Orders: November 16th. Once your order is placed, close the sale. Accepting late orders will not improve the sale and may delay delivery.
Sell with Confidence
Develop a target list of customers to sell to.
Each seller should list fifteen names of friends and family he or she can sell to. The name, phone, and email for each should be listed.
Schedule a time to make a call to each person on the target list. Calling as a group activity promotes healthy competition between sellers and is a good way to kick off your sale in a positive way in as little as just one hour.
If you plan to sell by going door-to-door after making calls, be sure to send sellers in groups of two for safety. If your group wears a uniform, be sure to wear it while you are out selling so that consumers understand who they are supporting. Sellers should spend no more than two hours selling before checking back in with an assigned leader.
Deliver the Goods
Allow 2-3 weeks for product delivery, depending on how the product is packed (bulk, to the piece, or student packed).
Scheduling your delivery too close to a holiday may require storing product if consumers are not available to take to delivery from your sellers.